What web filtering technique uses factors like the website's URL, domain, and specific content keywords?

The concept being highlighted involves a web filtering technique that not only looks at the URL or domain of a website but also analyzes the content within the site based on specific keywords. This approach is known as content awareness. It allows organizations to implement granular filtering by examining the actual data being transmitted and accessed, enabling them to block or allow access based on the relevance and appropriateness of the content, rather than just the address or category of the site.

By focusing on content keywords, this technique provides a dynamic and context-aware way to ensure that users are engaging with safe and relevant material, making it particularly useful in environments where content can rapidly change or where certain keywords are critical for security or compliance reasons.